Creating beautiful, affordable websites that work hard for you and your business.
If you run a small business or organisation, you already know how important a great website is. It’s how people find you, learn about what you do, and decide to get in touch. I design and build websites that don’t just look good, they work hard to help you reach more clients and grow online.
I love working with people who are making a difference, whether you’re improving lives, supporting your community, helping the planet, or simply helping others feel better in themselves. Every website I create is mobile-friendly, optimised for Google, and tailored to showcase what makes you special.
Getting the perfect website doesn’t have to be complicated or expensive. I aim to make the whole process simple, friendly, and effective for you. Scroll down to find out how easy it is to get started.
Let’s Meet and Talk
Firstly we’ll get together and talk so that I can get a real understanding of your business, find out what you need your website to deliver and what business needs it should meet. This meeting can be done face-to-face or online.
This first step is vital to me really getting under the skin of your business and finding out as much as I can about you. Websites tend to grow as a business grows and bits get added on here and there. Eventually, this can lead to the site feeling a bit ‘clunky’ as it starts to lose its clarity and definition. I make no secret of the fact I LOVE re-organising information and making it work harder. Hierarchy is the key to getting your message across clearly and easily.
If you’ve never had a website before we can share ideas and work together through the whole process to ensure you get exactly what you want.
Design and Build
I always get asked why I choose to design using Squarespace. I hold my hands up to this one… for me as a designer, I love designing, and Squarespace is a platform that is created with designers in mind. I’m not a coder, I don’t write code, but I’m confident injecting code that has been created by others. SEO is done behind the scenes (attached to all pages, pics and headings), which means we can concentrate on your copy reflecting your personality and brand, ensuring it has the right tone of voice for you. We’ll include keywords for the search engines to find but in a subtle, intelligent way. With regard to the copy, I can write it, you can, or ideally, we can do it together.
I also have two very talented colleagues I call on to work with me when necessary. Glen is my go-to designer for logos, animation and graphics. He’s also an all-round amazing art director. Brent takes beautiful, natural photographs.
SEO and Launch
Another thing my clients always ask about is SEO (search engine optimisation). Understandable as there’s no point having a great looking website that no one can find. Squarespace sites are optimised for mobiles and their templates are scanned with google’s testing tool to ensure that they are mobile friendly. Google prioritises mobile-optimised sites in search results.
SSL (secure sockets layer) certificates are included in every domain connected to a Squarespace site. This creates a secure connection between a client and the server over which information is sent. SSL-secured websites often rank higher than those that are not secure.
Easy enabling of AMP (accelerated mobile pages) creates lightweight versions of every page so that they load faster when viewed on a phone. Sites with AMP often rank higher in mobile searches.
My Work
I love creating websites that truly reflect my clients and their offerings. Take a look at my portfolio to see a selection of my most recent projects.
“A magical journey from start to finish. Connecting with Caroline in 2020 was one of the best decisions I ever made. I had a sense somehow that she would understand how to bring my portfolio of work alive online even though I was still at an early stage of development. Over 5 years Caroline offered patient encouragement alongside technical, tone and developmental expertise through many phases of stopping and starting at my end. Caroline offers far more than a simple - albeit brilliant - web development service. She is a creative and collaborative magician with an extraordinary ability to get a deep sense of what the heart and soul of the work is and how it can come alive for the world. Bringing Mettaeconomics into form on line for me was one of the most significant things I have ever done and I know I could not have done that without Caroline’s constancy, presence and brilliance. I honestly cannot recommend her highly enough to anyone looking to share their soul work with the world.”