FreedOm
Evanthia Psaila is passionate about supporting and empowering others. She offers Akashic Record Readings and Yoga, both of which sit perfectly under her brilliant business name of FreedOm. We wanted a site that felt supportive and empowering, that had impact and strength and wasn’t wishy-washy in the way spiritual and holistic subjects are so often portrayed. We worked very closely together on all aspects of the site, sometimes by email, sometimes via Zoom and we met in person just before going live to do the final edits. As all her work is heart-centred and works with heart energy we wanted a logo that reflected that. Using a rainbow heart in place of the ‘O’ in the word Freedom does this perfectly. The script font suggests movement and flow… echoing the way energy moves. Glen Wilkins, my go-to logo maestro, created the final logo.
“Caroline stepped in when I was faced with the daunting task of updating my website, something I have been avoiding for a while. With her patience, reassurance and commitment to help, I found the support I needed to allow my inner expression to come through. She assisted me in getting clarity and taking one step at the time, as together we looked at everything in detail. I have found she is very creative, knows how to present information and easy to work with, which helped me a lot. The whole experience, instead of being the daunting task of the past, became a source of co- creation, empowerment and creative expression. I would highly recommend her.”